Time Magazine’s Special Edition Cover Features Pokémon Franchise, Offers Four Collectible Starter Pokémon Variants for Fans.

Pokémon Graces Time Magazine Cover with Four Collectible Variants featuring Pikachu and Generation 1 Starters

In a special edition collaboration, Time Magazine has unveiled a collectible Pokémon cover series, available now for fans to acquire. The magazine showcases iconic characters such as Pikachu, Bulbasaur, Charmander, and Squirtle, each representing a variant edition celebrating the franchise’s 25-year history in America.

Entitled ‘Pokémon. The Games. The Shows. The Evolution,’ the cover promises an in-depth exploration of Pokémon’s immense success over the past quarter-century in America, highlighting its status as the world’s most valuable media franchise. Additionally, the magazine offers guides on mastering Pokémon Go.

The exclusive Pokémon x Time Magazine edition hit stands on Feb. 9, 2024, and will be available until May 10. Priced at $14.99 in the U.S. or $17.99 in Canada, international readers can order copies from Amazon. The issue delves into Pikachu’s cultural impact, including its recent collaboration with McDonald’s for Happy Meal toys. Furthermore, it examines the Pokémon trading card game, which made headlines following a high-profile Japanese store raid that uncovered cards worth a staggering $100k and a total of $666k worth of cards (via Sankei, NHK).

Pikachu 1997 GIF

This isn’t the first time Pokémon has graced the pages of Time Magazine; it was previously featured in 1999 with a focus on its growing popularity among children. With over 1 million copies in circulation globally in 2023 (Alliance for Audited Media), Time Magazine continues to be a leading publication featuring notable franchises like Spy x Family and Jujutsu Kaisen, the latter of which made headlines in the world’s largest newspaper late last year.

Delving into the impact of Pokémon’s arrival in America in 1998, Time Magazine’s special edition celebrates the franchise’s widespread embrace by fans. With over 1,000 creatures spanning the adorable to the formidable, the universe captivates with its diverse range of characters.

At the forefront is Pikachu, whose enduring popularity remains unmatched. This exclusive edition of TIME Magazine delves into the cultural phenomenon that is Pokémon, unraveling its history and influences within the realm of iconic video games.

From documenting the global frenzy surrounding Pokémon GO to providing insider tips and tricks for mastering the game, this issue offers a comprehensive look at the franchise’s evolution. Additionally, readers can explore the world of Pokémon trading cards and gain insights into the lucrative market.

Printed on high-quality matte interior paper and available on demand for immediate fulfilment, this edition of Time Magazine is a must-have for Pokémon enthusiasts eager to delve into the franchise’s rich legacy.


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